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Famous Bruce Henderson Quotations

Best famous Bruce Henderson quotations. Find, read, and share the best famous quotations by Bruce Henderson. These are the most popular quotations and best examples of quotes by Bruce Henderson.

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Quote Left The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in their behavior. Ordinarily, this means that any corporate policy and plan which is typical of the industry is doomed to mediocrity. Where this is not so, it should be possible to demonstrate that all other competitors are at a distinct disadvantage. Quote Right
Quote Left Concentrate your strengths against your competitor's relative weaknesses. Quote Right

Book: Reflection on the Important Things