Be the Best

Some ten years ago, a business owner went to bid for a cleaning job. Her's was a cleaning service for both private and commercial properties. This was a private property, and part of the conversation went like this: Potential customer: "Our last cleaning service charged us $50 per clean." Reply: "How did you ever let her get away?" "She moved from the area", was his response. The bidder then said, "We could never do this job for $50. Perhaps she was not liscensed, had no insurance, and paid no taxes. She takes the cash and moves on. We have far more overhead. And furthermore, we never try to be the cheapest. We work hard at being the best". The business lady did not get that job, because the homeowner was looking to buy the "Cheapest Service", and the business owner was looking to sell the "Best Service". 07212017FBPS