The intended audience is the person or group a poem is written for: the readers, listeners, or community the poet expects or hopes will receive the poem. It is not the same as the speaker's addressee, which is the specific person the poem may directly address. A poem's style, subject, and level of language often reveal who the poet has in mind.
Example
This poem speaks in plain words, as if meant for children:
The moon hangs low,
a silver boat;
whoever looks up
can climb in hope.