It's not a two-letter, four-letter word

For some, this two-letter word is as ponderous as a sixty-cubit chain. It rattles around in their hearts like a lightning-and-thunder storm. Uttering it is as impossible as eating blazing coals or rusty nails: both burn the tongue as mercilessly. Two simple letters that might as well be any of the twelve Herculean tasks – each one requiring heroic effort of will. Far easier it is to merely accede with a three-letter utterance of acquiescence: Less drama. Less guilt. Less conflict. At what personal cost, though? Don’t turn the two-letter word into an internal four-letter one! View it not as a curse or weakness; assertiveness is not always easy. Say it once, twice; five times – et voilà, it effortlessly becomes the simplest word in the world!