We started the week with the dedication of the Bob Hope Chrysler Classic Medical Building in our honor on the campus of the Eisenhower Medical Center, and we are thrilled to be ending the week with the announcement of a continuation of our 42-year relationship with Chrysler during which we have raised nearly $42 million for charity in our community. We look forward to an exciting future with our title sponsor, Chrysler, which is and continues to be the longest running sponsor-tournament relationship on the PGA TOUR.
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A man in a hot air balloon realized he was lost. He descended a bit more and shouted to a man on the ground, Excuse me, can you help me? I promised a friend I would meet him an hour ago, but I don't know where I am. The man on the ground below replied, You're in a hot air balloon hovering approximately 30 feet above the ground. You're between 40 and 41 degrees north latitude and between 59 and 60 degrees west longitude. You must be a sponsor, said the balloonist. I am, replied the man, how did you know? Well, answered the balloonist, everything you told me, I believe, is technically correct, but I've no idea what to make of your information and the fact is I'm still lost. Frankly, you've not been much help at all. If anything, you've probably delayed my trip. Well, said the man on the ground, you don't know where you are or where you're going. You have risen to where you are due to a large quantity of hot air. You made a promise, which you've no idea how to keep, and you expect other people to solve your problems. The fact is you are in exactly the same position you were before we met, but now, somehow, it's my fault.
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The most puzzling thing about TV is the steady advance of the sponsor across the line that has always separated news from promotion, entertainment from merchandising. The advertiser has assumed the role of originator, and the performer has gradually been eased into the role of peddler.
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'Congressman Robert Torricelli gave a speech on how to get your Congressperson to co-sponsor and support legislation you want. The Congressman's advice was to pester the life out of your representative. Write/phone and, if possible, visit his/her office. Bring others with you if you can, to show more support. Keep up the pressure, and encourage as many others as you can to do the same until the Congressperson becomes inundated with letters and phone calls. He reminded us that the other side works very hard to stop legislation that would benefit animals, and we must work just as hard, or even harder, if we want these bills to pass.'
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